I have worked with Murmur research in three continents over the last twenty years. Our business gets tougher and tougher, more platforms, more segments and yet the methodology of finding the insights that feed them all have hardly changed in the last thirty years. Mark and his team are amongst the very few who look at a problem and come up with a new and interesting way of finding a deeper and more meaningful context which helps us develop a stronger and more edgy solution for our clients. Without giving away too much , we recently employed Murmur to help us go beyond the typical understanding of our targets in one of our core growth markets. The result has been a body of work that has served to better our briefs, given us a stronger and more respected opinion for our clients and has led to numerous new business meetings, I sincerely hope he does not share this methodology with any of you:-) In short if you want some research which tells you what you already think you know and what your clients almost certainly do know, well don't hire Mark. If you want thought provoking, ideas before their time, stimulus for real creative thinking then Murmur is your team..

...From quickly getting to grips with the brief and research objectives, recruiting the right people – demographically and attitudinally on-brief, articulate and vocal - writing discussion guides that work to unearth new consumer and or category insights, considering and implementing the best qualitative methodologies, exploring socio-cultural contexts prior to and post fieldwork, to presenting to clients, creative’s and various stakeholders with an easy aplomb and professional integrity. Mark possesses a fundamental empathy for what we do and how we do it; he’s always been my partner along the strategic and creative development process rather than just a supplier. During our many creative development projects he’s demonstrated a brilliant cultural and creative literacy that both facilitates a sensitive but thorough exploration of an ideas merit and optimise its potential to engage with and get noticed by consumers... (Read full testimonial)

Mark ran a global consumer insight research project for me, at Timberland. Mark was a great partner who brought tremendous passion, enthusiasm and insight to the project. He was able to anticipate and get in deep to understand and provide fresh insight. The research was critical to our consumer understanding and positioning for Timberland, bringing rich insight that continues to inform strategy and communications. I’d highly recommend Mark and the Murmur team, and hope to have the opportunity to work with them again.

4Mark is unquestionably one of the greatest researchers and thinkers in the advertising and communication business. In my 20 years of knowing and working with Mark he has made me and the business I have worked on infinitely better. Marks greatest asset is his ability to understand people and culture and knowing how to interpret that understanding in a way that not only benefits the brands he works on, but more importantly benefits the people the very insight came from. But above all else Mark is just one of those people you love spending time with. If you can get time in his incredibly busy life then you and / or your brand will be better for it.

Mark and his team at Murmur have given us two of the biggest strategic breakthroughs of the last year in planning. The most notable was on our recent £60 million Dulux global account win. In a world of qual researchers that seem unwilling to get stuck into the meaty strategic stuff, Mark is total refreshment.

Other researchers pale into insignificance compared to Mark. I have always felt confident introducing him to new clients as I know he will not let me down. He has a God-given talent for seeing things that others miss and because of his history with creatives and agencies his work is always useful. I have known clients to use his debrief as the holy grail for a long time after it was given as he has uncovered so much valuable insight -stuff that challenges, enlightens and facilitates creativity. I have used him for anything from creative development research through to really high end opinion former work - he has some of the best recruiters and manages to speak to your wish list. Oh and clients like him and trust him - which is always good.